Email is the communication medium that refuses to die. “Eventually, every technology is trumped by something new and better. And I feel that email is ready to be trumped. But by what?” wrote the venture capitalist Fred Wilson in 2007. Three years later, he updated readers that other forms of messaging had outgrown email. “It…
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Klaviyo EC-1 Part 3: Dynamics of e-commerce marketing Chris Morrison 9 hours Brands are emotions made physical. The clothes we wear, the media we consume, the devices we use — all signal not only to others what we value and see in ourselves, they also are a way to construct our very identities. Experimenting to…
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Many of the stories in our EC-1 series tell tales of startups in the wilderness hacking out green field opportunities. Klaviyo is a different breed of company: One that went into an established market and challenged powerful incumbents, ultimately finding success with a new, more data-oriented generation of email marketers. As such, the lessons that…
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Tel Aviv-based ultra-high resolution radar startup Arbe Robotics has a new customer: Chinese autonomous driving company AutoX, which has procured 400,000 Arbe-based radar systems to go in its Level 4 fleet. The companies said in a statement that Arbe’s platform addresses “core issues” that have been the source of recent AV motor accidents, such as…
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TechCrunch just hosted its first pitch-off in Detroit and we’re pleased to announce Diet ID won the event. The company, based in Detroit and founded in 2016 by Dr. David Katz, gives users a clinically tested approach to dietary assessment and management. Diet ID competed against other Detroit-area startups including Rivet Work, Plain Sight and…
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TechCrunch just hosted a small virtual meetup with Detroit startups and venture capitals. Like the one we held last month in Miami, the event was a blast and featured a talk with two local VCs on what startups work in Detroit and how to raise money from local investors. All about Detroit In case you…
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General Motors is joining the list of big automakers picking their horses in the race to develop better batteries for electric vehicles with its lead of a $139 million investment into the lithium-metal battery developer, SES. Volkswagen has QuantumScape; Ford has invested in SolidPower (along with Hyundai and BMW); and now with SES’ big backing…
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The pandemic-induced lockdowns halted many a home decoration project, but the irony was that our homes became even more important. But where to get ideas to decorate? Home decor experts could no longer visit. Now an LA-based startup is addressing this digitization of the interior design market, but kicking off with a typically LA-oriented, high-end…
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The online grocery market is poised to get a little more crowded in the next several months, with the launch of a startup led by a veteran founder who has taken big hits from Amazon in the past, but now hopes to come back swinging with the help of an army of robots. Home Delivery…
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NASA has marked a major milestone in its extraterrestrial exploration program, with the first powered flight of an aircraft on Mars. The flight occurred very early this morning, and NASA received telemetry confirming that the ‘Ingenuity’ helicopter it sent to Mars with its Perseverance rover. This is a major achievement, in no small part because…
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