Nigeria leads mobile app market growth in Africa as use of gaming apps surge 44% from Q1 2020

The pandemic’s effect on the global app market has not been hard to miss. In the first quarter and first half of this year, consumer spending in mobile apps hit new records at $32 billion and $64.9 billion, respectively. In Africa, it can be tough to call out exact numbers on consumer spending because the…
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13 July 2021 0